This is a great step in the right direction, I'm not 100% sure it is the end game but it will only drive the growth of VR content and takes the KISS principle of 'keep it simple stupid' to task. Now we have a simple camera that is very user friendly, connects to a device that drives the processing and then connects to the social sharing world with user gen platform making the shoot-to-share process seamless. What i love most though is they are getting the creative community engaged, educated and adding some drive. Keep up the good work Samsung!!